Ad Products

Impact

Catch the reader’s attention with versatile, fast-loading imagery

Features

Fully responsive based on device, platform, and page placement
In-stream with editorial pages, which is very visible to readers
Custom design tailored to promote Re:think sponsor content or brand messaging

Formats

High impact desktop / Mobile / Responsive

Impact Video

An immersive video experience optimized for instant, fluid play

Features

Our fastest-loading video yet
Full-bleed, up to 1680px
Fully responsive based on device, platform, and page placement
Reactive to user-scrolling and viewability-aware

Formats

High impact desktop / Mobile / Responsive / Video

Full Frame

Entertain The Atlantic’s most loyal readers with a full-page cinematic experience

Features

Featuring :15 or :30 videos
100% SOV homepage takeover

Formats

High impact desktop / Video

Impact Video Extended

Promote longer trailers and video content in an engaging and user-friendly format

Features

Featuring banner creative and looping video preview, before expanding into high-impact video (up to :30) after user interaction

Formats

High impact desktop / Mobile / Responsive / Video

Storyboard

Allows users to swipe through content from your brand

Features

Promotes visual content
Leverages social assets

Formats

High impact desktop / Mobile / Responsive

Elevate

Co-brand your message with curated stories from The Atlantic

Features

Align brand messaging directly with The Atlantic’s most relevant editorial stories
Maximize engagement by serving within editorial streams
Fully responsive based on device, platform, and page placement

Formats

High impact desktop, mobile, responsive

Audiogram

Share audio content from podcasts, events, or interviews

Features

Audio up to :30sec, with built in captions
Fully responsive based on device, platform, and page placement
Reactive to user-scrolling and viewability-aware

Formats

High impact desktop / Mobile / Responsive / Video